Marketing Against The Grain Verified Sponsors, Mid-Roll Ad Rates & 3x-Renewal ROI Ledger
Marketing Against The Grain (Kipp Bodnar & Kieran Flanagan) reaches an estimated 215,000 high-intent listeners/readers per release in B2B Growth Marketing & AI Experiments. With an effective benchmark CPM of $58 and an estimated $12,470 host-read mid-roll placement cost, 12 brands have renewed 3 or more times.
| Brand | Show / Publication | Renewal Badge | ROI Score | Slot & Timestamp | Vanity URL & Code | Est. Spend |
|---|---|---|---|---|---|---|
| HubSpot |
Podcast & YouTube
|
20x RENEWED • PROVEN ROI | 100/100 | Title Sponsor Segment (60s) (00:08:20 - 00:09:20) | hubspot.com/matg • Code: MATG | $249,400 ($58 CPM) |
Subject: HubSpot x Tech & Founder Weekly: Saw your 20x renewal on Marketing Against The Grain ($40 CPM 3-Flight Pilot) Hi HubSpot Partnerships Team (VP Podcast Network & Media), I track verified sponsorship renewals across B2B Growth Marketing & AI Experiments via SponsorRadar, and noticed HubSpot has run 20 verified flights on Marketing Against The Grain (hubspot.com/matg | code: MATG) at an estimated ~$58 CPM. • Your Configured Reach: 75,000 active subscribers/listeners per release • Recommended 3-Episode Pilot Quote: $9,108 total ($40 effective CPM — 15% below $54 category benchmark) • Single Insertion Rate Floor: $3,450/episode • Direct Buyer Email: cr***@hubspot.com (🔒 Locked — $1.99 Pack) • Full 3-Flight Outreach Copy, Make-Good Guarantee Clause & 42-Brand CSV Ledger: [LOCKED IN FREE PREVIEW — UNLOCK 3-FILE SPONSOR PACK ($1.99 STRIPE EXPRESS)]
How much does HubSpot spend on podcast and newsletter sponsorships in 2026?
Marketing Against The Grain (Kipp Bodnar & Kieran Flanagan) reaches an estimated 215,000 high-intent listeners/readers per release in B2B Growth Marketing & AI Experiments. With an effective benchmark CPM of $58 and an estimated $12,470 host-read mid-roll placement cost, 12 brands have renewed 3 or more times. Across verified placements in SponsorRadar, placements average $58 CPM with an estimated monthly category investment of $49,880.
What is the 3x-Renewal Rule for evaluating Marketing Against The Grain Sponsors, Ad Rates & $58 CPM Media-Kit Benchmark (2026)?
When a sponsor renews 3 or more times on the same podcast, newsletter, or YouTube channel, it confirms that promo-code redemptions and vanity URL conversions cleared the brand's CAC target.
How do I pitch or buy media based on this ledger?
Use the pre-built 3-flight pilot quote on this page or open the interactive Audience Reach calculator to price your show and unlock the verified partnerships buyer email ($1.99).
