Athletic Brewing Co. Sponsorship Spend Ledger, 3x-Renewal Shows & Outbound Pitch Playbook
Athletic Brewing Co. invests an estimated $340,000/month across high-intent podcasts, newsletters, and YouTube creators in the Non-Alcoholic Craft Brew space. With an average effective CPM of $36 and a 84% multi-flight renewal velocity, Athletic Brewing Co. relies heavily on custom vanity URLs (athleticbrewing.com/{show}) and promo-code attribution.
| Brand | Show / Publication | Renewal Badge | ROI Score | Slot & Timestamp | Vanity URL & Code | Est. Spend |
|---|---|---|---|---|---|---|
| Athletic Brewing Co. |
Podcast & YouTube
|
8x RENEWED • PROVEN ROI | 100/100 | Post-Roll Host-Read (45s) (01:14:20 - 01:15:05) | athleticbrewing.com/huberman • Code: HUBERMAN | $336,000 ($54 CPM) |
Subject: Athletic Brewing Co. x Tech & Founder Weekly: Saw your 8x renewal on Huberman Lab ($27 CPM 3-Flight Pilot) Hi Athletic Brewing Co. Partnerships Team (Director of Audio & Sports Media), I track verified sponsorship renewals across Non-Alcoholic Craft Brew via SponsorRadar, and noticed Athletic Brewing Co. has run 8 verified flights on Huberman Lab (athleticbrewing.com/huberman | code: HUBERMAN) at an estimated ~$54 CPM. • Your Configured Reach: 75,000 active subscribers/listeners per release • Recommended 3-Episode Pilot Quote: $6,138 total ($27 effective CPM — 15% below $36 category benchmark) • Single Insertion Rate Floor: $2,325/episode • Direct Buyer Email: me***@athleticbrewing.com (🔒 Locked — $1.99 Pack) • Full 3-Flight Outreach Copy, Make-Good Guarantee Clause & 42-Brand CSV Ledger: [LOCKED IN FREE PREVIEW — UNLOCK 3-FILE SPONSOR PACK ($1.99 STRIPE EXPRESS)]
How much does Athletic Brewing Co. spend on podcast and newsletter sponsorships in 2026?
Athletic Brewing Co. invests an estimated $340,000/month across high-intent podcasts, newsletters, and YouTube creators in the Non-Alcoholic Craft Brew space. With an average effective CPM of $36 and a 84% multi-flight renewal velocity, Athletic Brewing Co. relies heavily on custom vanity URLs (athleticbrewing.com/{show}) and promo-code attribution. Across verified placements in SponsorRadar, placements average $36 CPM with an estimated monthly category investment of $340,000.
What is the 3x-Renewal Rule for evaluating Athletic Brewing Co. Podcast, Newsletter & YouTube Sponsorship Spend (84% 3x-Renewal Rate)?
When a sponsor renews 3 or more times on the same podcast, newsletter, or YouTube channel, it confirms that promo-code redemptions and vanity URL conversions cleared the brand's CAC target.
How do I pitch or buy media based on this ledger?
Use the pre-built 3-flight pilot quote on this page or open the interactive Audience Reach calculator to price your show and unlock the verified partnerships buyer email ($1.99).

