Founders Podcast Verified Sponsors, Mid-Roll Ad Rates & 3x-Renewal ROI Ledger
Founders Podcast (David Senra) reaches an estimated 285,000 high-intent listeners/readers per release in Biographies of Great Entrepreneurs. With an effective benchmark CPM of $76 and an estimated $21,660 host-read mid-roll placement cost, 12 brands have renewed 3 or more times.
| Brand | Show / Publication | Renewal Badge | ROI Score | Slot & Timestamp | Vanity URL & Code | Est. Spend |
|---|---|---|---|---|---|---|
| Eight Sleep |
Podcast
|
11x RENEWED • PROVEN ROI | 100/100 | Pre-Roll Host-Read (60s) (00:01:10 - 00:02:14) | eightsleep.com/founders • Code: FOUNDERS | $238,260 ($76 CPM) |
| Stripe |
Podcast
|
10x RENEWED • PROVEN ROI | 100/100 | Pre-Roll Host-Read (60s) (00:00:50 - 00:01:50) | stripe.com/founders • Code: FOUNDERS | $216,600 ($76 CPM) |
Subject: Eight Sleep x Tech & Founder Weekly: Saw your 11x renewal on Founders Podcast ($34 CPM 3-Flight Pilot) Hi Eight Sleep Partnerships Team (Head of Performance Influencer Marketing), I track verified sponsorship renewals across Biographies of Great Entrepreneurs via SponsorRadar, and noticed Eight Sleep has run 11 verified flights on Founders Podcast (eightsleep.com/founders | code: FOUNDERS) at an estimated ~$76 CPM. • Your Configured Reach: 75,000 active subscribers/listeners per release • Recommended 3-Episode Pilot Quote: $7,722 total ($34 effective CPM — 15% below $46 category benchmark) • Single Insertion Rate Floor: $2,925/episode • Direct Buyer Email: pa***@eightsleep.com (🔒 Locked — $1.99 Pack) • Full 3-Flight Outreach Copy, Make-Good Guarantee Clause & 42-Brand CSV Ledger: [LOCKED IN FREE PREVIEW — UNLOCK 3-FILE SPONSOR PACK ($1.99 STRIPE EXPRESS)]
How much does Eight Sleep spend on podcast and newsletter sponsorships in 2026?
Founders Podcast (David Senra) reaches an estimated 285,000 high-intent listeners/readers per release in Biographies of Great Entrepreneurs. With an effective benchmark CPM of $76 and an estimated $21,660 host-read mid-roll placement cost, 12 brands have renewed 3 or more times. Across verified placements in SponsorRadar, placements average $76 CPM with an estimated monthly category investment of $86,640.
What is the 3x-Renewal Rule for evaluating Founders Podcast Sponsors, Ad Rates & $76 CPM Media-Kit Benchmark (2026)?
When a sponsor renews 3 or more times on the same podcast, newsletter, or YouTube channel, it confirms that promo-code redemptions and vanity URL conversions cleared the brand's CAC target.
How do I pitch or buy media based on this ledger?
Use the pre-built 3-flight pilot quote on this page or open the interactive Audience Reach calculator to price your show and unlock the verified partnerships buyer email ($1.99).
