Brex Sponsorship Spend Ledger, 3x-Renewal Shows & Outbound Pitch Playbook
Brex invests an estimated $510,000/month across high-intent podcasts, newsletters, and YouTube creators in the AI Spend Management space. With an average effective CPM of $67 and a 78% multi-flight renewal velocity, Brex relies heavily on custom vanity URLs (brex.com/{show}) and promo-code attribution.
| Brand | Show / Publication | Renewal Badge | ROI Score | Slot & Timestamp | Vanity URL & Code | Est. Spend |
|---|---|---|---|---|---|---|
| Brex |
Podcast
|
9x RENEWED • PROVEN ROI | 100/100 | Pre-Roll Host-Read (60s) (00:01:05 - 00:02:05) | brex.com/colossus • Code: COLOSSUS | $234,630 ($79 CPM) |
| Brex |
Podcast & Newsletter
|
8x RENEWED • PROVEN ROI | 100/100 | Mid-Roll Host-Read (60s) (00:18:10 - 00:19:10) | brex.com/saastr • Code: SAASTR | $136,320 ($71 CPM) |
Subject: Brex x Tech & Founder Weekly: Saw your 9x renewal on Invest Like the Best (Colossus) ($50 CPM 3-Flight Pilot) Hi Brex Partnerships Team (Head of Executive Channels), I track verified sponsorship renewals across AI Spend Management via SponsorRadar, and noticed Brex has run 9 verified flights on Invest Like the Best (Colossus) (brex.com/colossus | code: COLOSSUS) at an estimated ~$79 CPM. • Your Configured Reach: 75,000 active subscribers/listeners per release • Recommended 3-Episode Pilot Quote: $11,286 total ($50 effective CPM — 15% below $67 category benchmark) • Single Insertion Rate Floor: $4,275/episode • Direct Buyer Email: me***@brex.com (🔒 Locked — $1.99 Pack) • Full 3-Flight Outreach Copy, Make-Good Guarantee Clause & 42-Brand CSV Ledger: [LOCKED IN FREE PREVIEW — UNLOCK 3-FILE SPONSOR PACK ($1.99 STRIPE EXPRESS)]
How much does Brex spend on podcast and newsletter sponsorships in 2026?
Brex invests an estimated $510,000/month across high-intent podcasts, newsletters, and YouTube creators in the AI Spend Management space. With an average effective CPM of $67 and a 78% multi-flight renewal velocity, Brex relies heavily on custom vanity URLs (brex.com/{show}) and promo-code attribution. Across verified placements in SponsorRadar, placements average $67 CPM with an estimated monthly category investment of $510,000.
What is the 3x-Renewal Rule for evaluating Brex Podcast, Newsletter & YouTube Sponsorship Spend (78% 3x-Renewal Rate)?
When a sponsor renews 3 or more times on the same podcast, newsletter, or YouTube channel, it confirms that promo-code redemptions and vanity URL conversions cleared the brand's CAC target.
How do I pitch or buy media based on this ledger?
Use the pre-built 3-flight pilot quote on this page or open the interactive Audience Reach calculator to price your show and unlock the verified partnerships buyer email ($1.99).
