My First Million Verified Sponsors, Mid-Roll Ad Rates & 3x-Renewal ROI Ledger
My First Million (Sam Parr & Shaan Puri) reaches an estimated 410,000 high-intent listeners/readers per release in Entrepreneurship, SMB & Internet Business. With an effective benchmark CPM of $58 and an estimated $23,780 host-read mid-roll placement cost, 16 brands have renewed 3 or more times.
| Brand | Show / Publication | Renewal Badge | ROI Score | Slot & Timestamp | Vanity URL & Code | Est. Spend |
|---|---|---|---|---|---|---|
| HubSpot |
My First Million
Podcast & YouTube
|
22x RENEWED • PROVEN ROI | 100/100 | Mid-Roll Host-Read (75s) (00:14:50 - 00:16:05) | hubspot.com/mfm • Code: MFM | $523,160 ($58 CPM) |
| Shopify |
My First Million
Podcast & YouTube
|
17x RENEWED • PROVEN ROI | 100/100 | Mid-Roll Host-Read (60s) (00:26:40 - 00:27:42) | shopify.com/mfm • Code: MFM | $404,260 ($58 CPM) |
| Gusto |
My First Million
Podcast & YouTube
|
11x RENEWED • PROVEN ROI | 100/100 | Pre-Roll Host-Read (45s) (00:01:15 - 00:02:00) | gusto.com/mfm • Code: MFM | $261,580 ($58 CPM) |
| AG1 (Athletic Greens) |
My First Million
Podcast & YouTube
|
9x RENEWED • PROVEN ROI | 100/100 | Mid-Roll Host-Read (60s) (00:18:05 - 00:19:08) | drinkag1.com/mfm • Code: MFM | $214,020 ($58 CPM) |
Subject: HubSpot x Tech & Founder Weekly — Saw your 22x renewal on My First Million ($40 CPM 3-Flight Pilot) Hi HubSpot Partnerships Team (VP Podcast Network & Media), I track verified sponsorship renewals across Entrepreneurship, SMB & Internet Business via SponsorRadar, and noticed HubSpot has run 22 verified flights on My First Million (hubspot.com/mfm | code: MFM) at an estimated ~$58 CPM. Because multi-flight renewals signal strong promo-code and vanity-URL conversion with Entrepreneurship, SMB & Internet Business buyers, I wanted to share an high-intent audience arbitrage opportunity with Tech & Founder Weekly: • Verified Reach: 75,000 active subscribers/listeners per release • Audience Fit: High concentration of B2B SaaS decision-makers & technical buyers • De-Risked 3-Flight Pilot: 3x 60-second Host-Read Mid-Rolls + Dedicated Vanity Slug (hubspot.com/techfounde) + Custom Promo Code • Pilot Rate: $9,108 total for 3 flights ($40 effective CPM — 15% below category benchmark of $54 CPM) • Conversion Guarantee: If your vanity URL doesn't hit your baseline click-through benchmark across the first 3 flights, we run a 4th make-good insertion free. Worth a quick 10-minute look at our Q4/Q1 attribution deck this Thursday? Best, [Your Name] Tech & Founder Weekly • Verified via SponsorRadar Intelligence
How much does HubSpot spend on podcast and newsletter sponsorships in 2026?
My First Million (Sam Parr & Shaan Puri) reaches an estimated 410,000 high-intent listeners/readers per release in Entrepreneurship, SMB & Internet Business. With an effective benchmark CPM of $58 and an estimated $23,780 host-read mid-roll placement cost, 16 brands have renewed 3 or more times. Across verified placements in SponsorRadar, placements average $58 CPM with an estimated monthly category investment of $95,120.
What is the 3x-Renewal Rule for evaluating My First Million Sponsors, Ad Rates & $58 CPM Media-Kit Benchmark (2026)?
When a sponsor renews 3 or more times on the same podcast, newsletter, or YouTube channel, it confirms that promo-code redemptions and vanity URL conversions cleared the brand's CAC target.
How do I pitch or buy media based on this ledger?
Use the pre-built 3-flight pilot email template on this page to contact the partnerships team directly with verified CPM arbitrage and vanity-slug attribution.