EDITORIAL AD-SPEND LEDGER: 42 BRANDS • 46 CREATOR SHOWS • 96 VERIFIED FLIGHTS AG1 → Huberman Lab 18x RENEWED ($67.5K/flight) Deel → Lenny's Podcast 12x RENEWED ($31.6K/flight) Ramp → Acquired 10x RENEWED ($48.5K/flight)
IAB 30-DAY VERIFIED • LIVE Q4 LEDGER
Unlock Rate & Sponsor Pack ($1.99) →

Lenny's Podcast : SponsorRadar Scorecard & Rate Audit

Shareable benchmark report for Lenny's Podcast. Rated A+ (95/100) based on $31,600 Rack → $25,912 Floor and 440K Reach • $72 Rack / $59 Floor CPM.

Open Full Spend / Rate Dossier → Open in Quote Auditor ↗ Lenny's Podcast Verified Score Badge
Live Scorecard & Rate Audit: Lenny's Podcast Verified Benchmark Grade A+ • 95/100 Score 3x+ Renewal Velocity & Negotiated Floor Audit Finding: 92% B2B SaaS 3x+ Renewal Rate (Deel 12x, Vanta 13x, Linear 8x) Key Metric: $31,600 Rack → $25,912 Floor • 440K Reach • $72 Rack / $59 Floor CPM Next Step: Media Buyer Verdict: #1 Product/SaaS Conversion Show at $25,912 Floor
Lenny's Podcast Buyer Contacts & Rate Floor Ready: Download all 88 verified emails + 96-flight CPM ledger ($31,600 Rack → $25,912 Floor)
Unlock 3-File Pack ($1.99 Stripe Express) →
Test Any Brand or Show Live:
Lenny's Podcast → A+ (95/100) • 92% B2B SaaS 3x+ Renewal Rate (Deel 12x, Vanta 13x, Linear 8x)

Scorecard Summary & Action Plan

What We CheckedResultRecommended Next StepStatus
Overall GradeA+ (95/100)Media Buyer Verdict: #1 Product/SaaS Conversion Show at $25,912 FloorHALL_OF_FAME
Spend & Rate Floor$31,600 Rack → $25,912 Floor • 440K Reach • $72 Rack / $59 Floor CPMAudit Quote & Lookalikes in Workbench ↗VERIFIED
Renewal & Retention Check92% B2B SaaS 3x+ Renewal Rate (Deel 12x, Vanta 13x, Linear 8x)3x+ Renewal Velocity & Negotiated Floor AuditVERIFIED
Row #4 Verified Partnerships & Booking Rep Emails (88 Contacts .CSV)Locked in Preview (99¢ CSV / $1.99 Pack)Unlock Contacts CSV (99¢) →LOCKED_PREVIEW
Row #5 96-Flight Negotiated CPM Floor Ledger & 3-Flight Counter-Offer Script (.EML)Locked in Preview ($1.99 Full Pack)Unlock Complete 3-File Pack ($1.99) →LOCKED_PREVIEW
Rows #4 & #5 Locked: Unblur all 88 Buyer/Show Contacts + 96-Flight Rate-Card Floor CSV via 1-Click Stripe Express
Unlock Complete 3-File Pack ($1.99) →

Detailed Sponsorship & Rate-Card Benchmark: Lenny's Podcast

Our deterministic audit evaluated Lenny's Podcast using the IAB 30-Day Download + Promo-Code Renewal Verifier ledger (3x+ Renewal Velocity & Negotiated Floor Audit). Across 2026 benchmarks, Lenny's Podcast achieved a composite grade of A+ (95/100), recording $31,600 Rack → $25,912 Floor and 440K Reach • $72 Rack / $59 Floor CPM. Finding: 92% B2B SaaS 3x+ Renewal Rate (Deel 12x, Vanta 13x, Linear 8x) - Recommended next step: Media Buyer Verdict: #1 Product/SaaS Conversion Show at $25,912 Floor.

1. Renewal & Floor Verification
Verified 92% B2B SaaS 3x+ Renewal Rate (Deel 12x, Vanta 13x, Linear 8x) (HALL_OF_FAME). Compare this entity directly against Grade A+ leaders on the Public Leaderboard.
2. Recommended Negotiation / Pitch Action
Priority action for Lenny's Podcast: Media Buyer Verdict: #1 Product/SaaS Conversion Show at $25,912 Floor. Explore our 104 Verified Spend & Rate Reports for full rate-card breakdowns.
Developer CLI, Media-Kit Badge & Technical Methodology

Verification Engine: IAB 30-Day Download + Promo-Code Renewal Verifier (3x+ Renewal Velocity & Negotiated Floor Audit). Query from terminal or embed the live SVG badge in your media kit:

curl -sL "https://www.sponsorradar.io/scan/Lenny's%20Podcast"
[![SponsorRadar A+](https://www.sponsorradar.io/badge/Lenny's%20Podcast.svg)](https://www.sponsorradar.io/scan/Lenny's%20Podcast)

Recent Public Reports (View Full Leaderboard →)

AG1A+ RampA+ DeelA LinearA Eight SleepA NotionB BetterHelpA+ Huberman LabA+
Dan K. & Elena M. · SaaS Growth Director & Podcast Operator
Dan K. & Elena M. · SaaS Growth Director & Podcast Operator$5,100 Rate-Card Savings + 3x Renewals

Built for Growth Media Buyers & Creators Who Refuse to Guess on Rates

“As a B2B media buyer, seeing the -18% 3-flight floor saved us $5,100 on our first Indie Hackers + Lenny’s bundle - and the 88 direct buyer and show booking rep contacts saved our team two weeks of outreach.”

Marcus V. · SaaS Media Buyer
Marcus V. · SaaS Media Buyer
Saved $4,200 on 3x Floor
Chloe Park · Newsletter Creator
Chloe Park · Newsletter Creator
Booked 3 Repeat Sponsors
Devon B. · Agency Strategist
Devon B. · Agency Strategist
88 Direct Buyer Contacts

Sponsor Contacts & Rate Floors

Instant self-serve browser fulfillment • 30-day money-back guarantee
Most Popular: $1.99 Single-Audit Pass (One-Time)
$1.99 one-time · no subscription

Instantly unlocks 88 verified brand buyer & show booking rep emails (.CSV), 96-flight negotiated CPM floor ledger (.CSV), and ready-to-send 3-flight counter-offer & pilot scripts (.EML). Includes Ramp/Brex expense receipt.

$49 full creator database

Full access to 42 active sponsor brands, 46 flagship shows, 88 verified contacts, weekly new-sponsor alerts, and unlimited pitch templates.

$199 agency weekly tracking

5 team seats, live show rate-card floor benchmarks (-18% vs rack), competitor promo-code tracking, and instant CSV exports for your media plan.

Why Media Buyers & Creators Choose SponsorRadar Over Ad Networks

What MattersSponsorRadar25%-Fee Ad NetworksGuessing from Media Kits
Proof That Ads Actually ConvertTracks 96+ placements that renewed 3 to 18 times on the same showPushes untested 1-time ad slots (68% churn)No way to know if a sponsor lost money
Rate-Card Floor & Direct Contacts88 verified buyer/show emails + -18% 3-flight floor counter-offer scriptTakes 20%–30% middleman commission cutPaying inflated rack rates or cold-emailing info@
Simple Pricing & Expense Receipt$1.99 One-Time 3-File Pass or $49–$199/mo Team FeedTakes thousands in agency retainer feesWeeks of manual transcript & promo tracking
SponsorRadar Quick Actions
Download Benchmark .CSV Table.CSV ↗ Download Counter-Offer & Pitch (.EML).EML ↗ View Sample DeliverableOpen →
SponsorRadar 88 Brand & Show Contacts + Rate-Card Floor & Counter-Offer Pack
Free Row #4 Preview: